top of page

Digital Marketing
and Social Media Services

Lucy Williams Marketing and social media

Hi,
I'm Lucy

I’m a freelance digital marketing and social media manager, passionate about helping businesses showcase their brand with confidence, creativity and strategy.

I deliver strategy support, social media management, content creation, and high-performing websites all designed to reflect your unique brand personality and achieve measurable results.

Here to help your business thrive through creative and strategic marketing services

How can I help you?

  • Whether you're a startup seeking strategic direction or an establihsed brand needing extra support running your socials, I offer flexible social media services designed to meet you where you are.

    Choose your level of support:

    • Strategy Bundle: Setting you up with a custom social media strategy and content plan that aligns with your business goals so you can confidently manage your own accounts.

    • Social Media Management Bundles: From strategy to execution, I lay a solid foundation for a strong, collaborative partnership, crafting content and managing your profiles on a monthly basis so you can focus on running your business.

    Services include:

    • In depth account audit & strategy 

    • Personalised monthly content calendars

    • Caption writing in line with your brand voice

    • SEO key words research

    • Post scheduling

    • Community engagement

    • Content creation (videography + photography)

    • Content editing (photography, graphics and short form videography)

    • Monthly analytics and insights reports

     

    Platforms I work with: Instagram, Facebook, and TikTok.

    Get in touch to hear more about my service bundle levels.

  • Elevate your brand with high quality, engaging content tailored for social media. Creating scroll stopping content that connects with your audience and enhances your online presence.

    Content Shoots (On-Site) 

    • Pre shoot content plan tailored to your brand strategy

    • On site content creation (photography & videography)

    • Final editing of both video and photo content

    📍 Ideal for brands needing high-quality, location-based content.

    In House UGC Content 

    • Video & photography content created in-house

    • UGC-style production using provided products

    • Editing included for platform-ready content

    📍 Perfect for brands wanting engaging, authentic content without an on-site shoot.

  • For businesses seeking support in developing a comprehensive digital marketing and / or social media strategy that aligns with your business goals and drives success.

    What’s included?

    • In depth strategy session to get to know you, your brand your current struggles and end goals.

    • An extensive, personalised strategy booklet, tailored to your businesses that includes:

    • Full Account(s) audit,  market research, competitor research, SWOT Analysis.

    • SMART Objectives setting aligned with your business plan and marketing goals

    Understanding of your target audience:

    • In depth audience analysis

    • Customer Journey Research

    • Buyer Personas

    Platform focuses:

    • Strategic plan for individual platforms recommended to show up on based off research.

    Content Strategy:

    • 2 month content calander, tailored for individual platforms

    • SEO, Keyword research

    • Content pillars to focus on

    Track and Analysing:

    • Insights and analytic suggestions to focus on monitoring based on your SMART goals.

    • Call to go through strategy step by step, answer any questions.

  • From sleek one page sites to full featured eCommerce stores, I create websites through the Wix platform, tailored to your brand and goals.

    Every website is built with both style and strategy, with clear calls to action, thoughtful user journeys, and built in SEO from the start.

    Website services include:​

    • Strategic layout with user experience in mind

    • SEO setup and optimisation, meta descriptions.

    • Clear calls-to-actions throughout

    • Mobile-friendly, responsive design

    Looking for a website that not only looks amazing but actually works for your business
     

My latest work..

IMG_0971.jpg
BCFR 2024
IMG_0971.jpg
BLAW COLLECTION
IMG_0971.jpg
VISIT FROM THE MAYOR

HERE’S WHAT CLIENTS HAVE TO SAY

"Lucy recently created our business website and I would highly recommend her services."

- Sam H

HERE’S WHAT OUR CLIENTS HAVE TO SAY

“The work Lucy does for us is outstanding and has made such an improvement to our social media pages and content. I would highly recommend”

- Amy J

bottom of page